Mumbai · London · UAE
We build world-class sporting properties, command premium marketing rights, and create experiences that move fans, brands, and culture — across India and the globe.
Xibbix Sports Entertainment is a sports management, marketing, and events company operating at the intersection of sport, media, and culture.
We create high-value sporting properties from the ground up, hold exclusive marketing rights for India's fastest-growing leagues, and produce live experiences that millions watch, attend, and remember.
From the streets of Mumbai to the stadiums of London — this is XSE.
Connect sports, talent, brands, and fans in ways that create lasting cultural impact — across India and the world.
Create long-term value by blending high-impact sporting properties, premium content, and technology-driven platforms that serve fans and partners alike.
From IP creation to live events to sports tourism — XSE operates across every layer of the sports and entertainment ecosystem.
We build and own the sporting properties of tomorrow — MMA federations, street leagues, and more.
Exclusive rights. Premium sponsorships. Maximum reach for India's most-watched leagues.
Celebrity + sport + purpose = global brand equity and meaningful CSR partnerships.
Premium travel experiences built around the world's biggest sporting events.
India's first proprietary MMA data ecosystem — fighter metrics, analytics, intelligence.
Concerts, film awards, festivals — uniting people at scale across India and beyond.
XSE develops and owns high-value sporting properties that generate media, content, and revenue for years to come.
A national MMA Federation built around a reality show format — state-wise talent pipelines, continuous compelling content, and scalable infrastructure for India's combat sports future.
Organised skateboarding for India's youth — a demographic global brands actively chase. Urban. Raw. Culturally relevant. A sponsorship story that writes itself.
XSE acquires and monetises exclusive sponsorship and marketing rights for India's most-watched leagues — giving brand partners direct access to captive, passionate audiences.
Our charity division uses the power of sport and celebrity to deliver CSR activations that generate real media buzz — and lasting brand value for every partner involved.
International football legends. Bollywood icons. A global cause. One match that earns worldwide media coverage and delivers measurable CSR impact for every blue-chip sponsor on the pitch.
XSW designs premium travel experiences built around the world's biggest sporting events. Tickets. Hotels. Fan meets. Curated excursions. Every detail handled.
For fans who don't just want to watch — they want to be there.
We are developing India's first centralised MMA database — fighter metrics, training data, injury tracking, and statistical analysis, all in one proprietary platform. The infrastructure Indian combat sports has always needed.
Performance tracking and statistical profiling for every athlete in the system.
Camp-level analytics powering smarter coaching and talent scouting.
Rich analytical layers for broadcasters and commentary teams.
Fan-facing data experiences that deepen connection to the sport.
XSE produces and promotes large-scale live events — concerts, film awards, music festivals, art fairs, food festivals, and cultural spectacles that entertain millions and create powerful brand moments.
Uniting People. Spreading Happiness.
The XSE team has conceptualised and executed marquee events across Cricket, MMA, and Tennis
— in India, Qatar, Dubai, and Bangladesh. Cross-border execution. Strategic alliances. Deals that close.
Now extending into global football entertainment and international sports tourism.
Whether you're a brand, an investor, a rights-holder, or a talent — XSE is your partner in the new era of sports and entertainment.